Making Square Enix games multiplatform is good news for people who only own one console like the Xbox Series X, and don't want to buy another console like the PS5 to play a Square Enix games.
Hopefully, the ads' category will be related to the game like ads for toy cars when playing an EA Need for Speed game rather than putting unrelated ads like ads for tissue paper in a car racing game can make the game less fun to play.
I think adding ads to games would make most games less enjoyable.
Hopefully, the ads willl not be full screen video ads, and the ads will be somewhat interesting.